Time to celebrate!

Editor, Mike Richardson looks back over the first ten years of Aerospace Manufacturing and hears from some of the people who have helped it become the publication it is today.

 

One of the benefits of working for a flexible, independent company is that if you have an idea about launching a new product it can be done in a relatively short space of time. This is what happened when Aerospace Manufacturing magazine first landed on readers’ desks in July 2006 and the publication has grown to become a reliable source of information for the European aerospace manufacturing community.

Offering cutting edge, technology news with thought leadership pieces, Aerospace Manufacturing blazed a flightpath that saw it build many enduring partnerships, and some great friendships over the last ten years. A select band of key spokespeople recall their memories of the mutual benefits since inception, starting with the important role publication relations agencies have played in our success.

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Aerospace Manufacturing is well respected and has always been extremely responsive,” begins PressLine Marketing Solutions’ director, Tony Walmsley (right). “We’ve had regular contact regarding releasing client news to discuss aspects of the industry and Mike has visited our client’s stands at industry exhibitions and even joined us for a client factory visit. He’s subsequently written feature articles, which have significantly boosted our client’s exposure and industry profile.”

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Elizabeth Laidler (right), director of Encore Communications says the publication fills a gap in the market, shining a spotlight on the Tier one and two suppliers and innovations driving industry change: “Aerospace Manufacturing has played a key role in our clients’ marketing plans since its inception, sharing successes, showcasing innovation and providing a welcome platform for real opinion. What’s great about the team is its enthusiasm and willingness to meet the faces behind the companies, particularly at tradeshows where developments at smaller suppliers can get lost in a sea of airframer and OEM coverage.”

What makes it tick

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According to Shaw & Underwood’s managing director, Simon Trott (right): “Aerospace Manufacturing really ‘gets’ the business and goes the extra mile to help achieve our goals. Site visits, articles, supplement reprints or impartial opinion – nothing seems too much trouble. It’s refreshing to work with a publication with commercial sensibilities that offers help and advice from an independent perspective.”

AMJune16Report - 10 year pinto
Joe Pinto (right), executive vice-president and chief operating officer of the Performance Review Institute (PRI) agrees: “Support of publications such as Aerospace Manufacturing means we’ve been able to communicate with a wider audience, sharing the benefits and value of Nadcap accreditation. Hopefully, the insights into the audit and accreditation process will help our customers understand how to make the most of the experience including improved process capability and control, product quality and from a commercial perspective.”

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International Institute of Obsolescence Management’s (IIOM) technical manager, Ian Blackman (right) says IIOM and its predecessor Component Obsolescence Group have worked with the Aerospace Manufacturing since introducing the need to proactively manage obsolescence in military and civil fleets: “Articles have covered skills shortages, counterfeit component risk, impact of conflict minerals and other complimentary issues. IIOM has a strong international aerospace sector membership, but Aerospace Manufacturing has enabled us to widen the network of interested parties and cover more of the supply chain. New members have cited Aerospace Manufacturing as the place they first become aware of the group. Mike and the team can be proud of the magazine, which for me is the one I read and share ahead of all others.”

Citing 10 years of shared effort, MTorres’ aeronautics division sales director, Juan Solano, says it’s not just a matter of counting the issues published: “Your fantastic work speaks for itself in telling us you feel very proud while achieving your goals and as readers, we’re somehow part of your success. Last year, we celebrated our 40th anniversary and every year we renew our commitment with the aerospace and publishing industry. Thanks to your work, we’re able to better listen, know and feel its needs. It keeps us connected and receptive to any possible market change and helps ensure our survival. Our most sincere congratulations.”

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CGTech’s managing director, John Reed (right) says our publication can be relied on to cover all the important aerospace manufacturing events: “Aerospace Manufacturing has always given us great coverage. With a Europe-wide circulation, the publication is an important way for us to reach the Prime manufacturers and supply chains. Congratulations on ten years of Aerospace Manufacturing.”

AMJune16Report - 10 year amosMeanwhile, Katie Amos (right), media relations, Northern Europe, National Instruments believes Aerospace Manufacturing has been instrumental in helping it reach engineers: “From partnering with us at the Aerospace & Defence Forum to featuring our customer solution case studies, congratulations to the Aerospace Manufacturing team on celebrating ten very successful years. NI wishes you continued success in the future.”

Show of strength

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One event which has shaped the calendar is the Aero Engineering Show, part of Advanced Engineering UK. Former managing director, Ian Stone (right) says that in his earlier stewardship, it was vital to enlist our support as headline partner: “Now a key part of Easyfairs UK, the Advanced Engineering UK show team see this ‘partner’ relationship as pivotal to its ongoing aerospace content and marketing objectives, so a big thank you to the Aerospace Manufacturing magazine team - ‘ten out of ten’ for the first ten years!”

Media partnering with the Defence & Aerospace Technology Roadshow has been one of our more novel relationships, as Roadshow organiser, Dream Marketing’s managing director, John Aldridge explains: “Our relationship started eight years ago. Aerospace Manufacturing continues to support this unique event which takes place each September across the major UK aerospace and defence sites. Dream Marketing would like to congratulate Aerospace Manufacturing on its anniversary, which in these turbulent times must be seen as a significant milestone.”

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JEC Group president & CEO, Frédérique Mutel (right) concludes: “Aerospace Manufacturing has helped us reach out to professionals in the aerospace industry for many years now. It’s very important for us to partner with a media company that understands the market and give us the visibility we’re looking for.”

www.aero-mag.com

 

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